According to SEW Author Peter van der Graaf” Companies need to become aware that all their activities can result in well-ranked [Google Results] that can have a huge effect on the perception of their brand.”
This relization leads to another realization, adds search engine reputation management expert Joseph Chierotti, that businesses and organizations of all shapes and sizes should know about Search Engine Reputation Management (SERM).
This article offers a brief introduction to to the different types of SERM services and techniques.
Sourced through Scoop.it from: searchenginewatch.com
